I had never heard of Midtown Jewelers until I was in the market for an engagement ring about a year ago. Foregoing the tradition of picking out a ring on my own and getting it wrong, my fiance helped by looking at settings online that she liked. Midtown Jewelers is somewhat unique in that it carries numerous lines of jewelry from "name brands" in the industry (e.g. Tycoon, Gabriel & Company) that are only sold through select retailers around the country. First time visiting Midtown's location in the heart of Reston Town Center I was impressed with cozy yet elegant feel of the shop and the no pressure sales approach Bobby and his team, particularly, Stephanie, took. Long story short, Bobby and his team came through time and time again with great customer service and getting me setup with the perfect engagement ring. And to be clear, while some shops might not let you buy your diamond separately and bring it for setting in the engagement setting, Bobby helped me out no questions asked making the ring of my fiance's dreams feasible for me! A few examples of the excellent service at Midtown - shortly after getting engaged my fiance noticed the ring wasn't fitting right and was missing a small pave diamond from the bottom of the band - within two weeks (and it only took that long because the setting had to be sent back to the manufacturer) the ring was back in our hands free of charge to us with no questions asked - now that is service. But even more impressive, when he returned the ring to us, I kid you not, because of our schedule being the way it was, Bobby (yes the store owner/manager) actually delivered the ring to our home personally so my fiance could wear it to an event we were going to. That level of service that is unheard of these days, especially from a jewelry store where more often than not you're lucky to even get the time of day if you don't look "serious". Not to mention this is not some chain owned by a corporate parent, this is a small owner owned shop that understands customer service is key. Plus you're supporting you're local economy when you shop here.
Beyond engagement rings, Midtown is certified Pandora reseller (which my fiance loves), and carries an assortment of other fine jewelry and watches. If you're in the market for jewelry, definitely look at Midtown or inquire via e-mail - Bobby or one of his team will respond quickly. There is definitely a reason this shop has such high reviews and has won many accolades over the years.
If you're thinking of going to one of the big box stores (Kay, Jared), drop by Midtown, you might be pleasantly surprised!